It’s gong to succeed. Its going to take time and muscle. This [California] is where Cannabis culture is. It is not from Boston, Massachusetts or Chicago. It is California. And I’ll be honest, not even this California, [it’s] Northern California.
Today on Talent in Cannabis, David spoke with Kimberly Dillon, Founder of Frigg: Stress Less Beauty. They discussed her inspiration for starting Frigg, why it’s so vital that cannabis products disrupt the wellness industry, what she looks for in potential candidates to hire, and what’s on the horizon for Frigg.