With an estimated 2025 21+ population of 16 million, we expect to see a large contribution from the Florida cannabis market in 2025. Although Florida only has a handful of operators currently in the medical market, this has not caused the market to wait. In 2021, this market is estimated to process around $1.3 billion in sales just in the medical market alone. By 2025, we believe there is about a 50% chance that we will see an active adult-use market (though mostly limited to currently operating entities). Factoring in our estimations for the increased access to new consumers in this market, we predict the Florida market to produce roughly $3.2 billion in sales in 2025. This places Florida as the second largest cannabis market in the United States behind California.

With an estimated 2025 21+ population of 16 million, we expect to see a large contribution from the Florida cannabis market in 2025. Although Florida only has a handful of operators currently in the medical market, this has not caused the market to wait. In 2021, this market is estimated to process around $1.3 billion in sales just in the medical market alone. By 2025, we believe there is about a 50% chance that we will see an active adult-use market (though mostly limited to currently operating entities). Factoring in our estimations for the increased access to new consumers in this market, we predict the Florida market to produce roughly $3.2 billion in sales in 2025. This places Florida as the second largest cannabis market in the United States behind California.